Posts belonging to Category Small Business Marketing Ideas



Marketing Ideas For A Mate’s Small Business…?

Im helping a mate drum up some more work for his small business. He does web sites for other small businesses, mainly focussing on sites that people build and maintain for themselves, so we can provide them really cheaply. Has anyone got any ideas on how I could go about marketing this idea? Thanks for the help.

Marketing Ideas For A Mate’s Small Business…?

Im helping a mate drum up some more work for his small business. He does web sites for other small businesses, mainly focussing on sites that people build and maintain for themselves, so we can provide them really cheaply. Has anyone got any ideas on how I could go about marketing this idea? Thanks for the help.

I Have A Very Big Marketing Idea For Small Business In Bangalore, How Can I Test It Practically?

I have created a revolutionary idea comparable to the invention of wheel or electricity. How can I search for people who may team up with me in doing a study on it, making a business plan and then selling it to VC.

I Need Some Marketing Ideas For A Small Home Business?

I’m interested in opening a fresh food home delivery service business and am looking for some marketing advise to bring in the customers?

Door Hanger Marketing Ideas For A Small Business?

I am planning on distributing door hangers all around my local community for marketing my insurance brokerage. I plan on having the front of the hanger say something catchy, and the back having all of our company info and details. Does anyone know or have any ideas on something catchy I could put on the front to get peoples attention? It does not necessarily have to be about insurance, although if it connected that would be great. Just something that will catch peoples eye, and at least give them some interest into seeing what is being advertised. Thanks.

Latest Small Business Marketing Ideas Auctions

Hey, check out these auctions:
Marketing Ideas for the Small Business P.W. Sterrett/ P

US $27.31
End Date: Thursday Feb-16-2012 18:14:58 PST
Buy It Now for only: US $27.31
Buy it now | Add to watch list

Cool, arent they?

Small Business Marketing Idea

If you are looking for a small business marketing idea then you definitely need to consider using car magnets for yourself, your employees, and anyone else that would be willing to advertise for you. This particular method works wonderfully especially when used in conjunction with email marketing and other types of marketing. For example, all you need for this type of marketing is to simply have some magnets made with your company’s logo and web address. You don’t want to have too much information on the magnet because people driving down the road can’t remember that much information. You may choose to add a phone number, but one of the best options is to have a short and easy to remember web address that people can see and remember. Doing this will ensure that more people will be able to remember your company and locate you on the web.

When you consider how many people you pass on the road each day and multiply that by the amount of people that pass your employees and content clients then you will realize how many people you an basically advertise to without spending any extra money. Begin using this method of advertising and in no time you will see the number of sales increase.

If you don’t see your sales increase with this method of advertising then you are doing something wrong. It could be because the magnet is difficult to see or the web address is too hard to remember. Another problem could be that it is not in an easy to see place on the vehicle. Consider these potential problems and work to correct them. This is a very affordable method to market your small business. Similarly, if you are marketing you business through email marketing you will find that using the magnets to market your business is a great complement and since both of these are effective ways to advertise your business and they are both very affordable. Small businesses with low budgets will find these methods to work very well despite not costing much at all.

When you begin using these methods don’t be surprised if your business truly takes off more than you had imagined. It has been proven that email marketing works better than many other forms of marketing that are more expensive and stressful to use. So, using these two methods may be quite affordable and easy to use, but they are both likely to help you make the sales you need.

Brought to you by Aaron Goldberg. Aaron is an advocate for Interspire, a provider of ecommerce shopping cart software, content management software, email marketing software, and other web software solutions.

Small Business Marketing Ideas – Website Design

Getting Rid Of The Brochure
Mentality Many business owners and entrepreneurs build a website without understanding the fundamental reasons for doing so. As such, they create what I call a ‘brochure’ website. You may have done this already.

Well don’t be upset, it’s a pretty natural thing to do. For some reason we decide to follow the lead of the majority, thinking if everybody is doing it, it must be the right thing to do… WRONG!

So, going against all conventional wisdom, why do we put up a website? What is the best way to use it? Why do you need or want a website?

The answer is LEAD GENERATION.
Lead generation is marketing your business! How is your web site structure important when it comes to lead generation and marketing for small business?

Landing Pages
Well, in order to generate leads you will need to make offers. Offers need to be tweakable. Therefore, you need to be able to update your content easily and quickly. More importantly though you must have a specific page for your offer. These pages are called ‘Landing Pages’. Let me explain…

Lets say you have a website where you are selling weight loss products. One of your supply companies is running a marketing campaign and you think you can make more sales while the campaign is running.

Would you send your visitor to the home page of your website, hoping that they find the specific information about the sales campaign? That’s not going to going to be a very effective marketing campaign! Or would you send them directly to the promotion?

You’d send them directly to it and make the offer very clear, being very specific about that offer and nothing else. No matter what you do online, you must be able to make clear offers to visitors in order to generate leads and sales for your small business.

You do that by sending them to specific pages, which we call landing pages. Hopefully, you will be able to edit these quickly and easily, so you can tweak your offers and get the best response possible.

Search Engines Want Content
They love to suck it up! The more content you have the better! There’s a saying ‘Content is King!’. Its true.

The more pages you have the better. The more often you add and update content the better. Did you know that the way your pages are linked together is very important?

Your internal page linking strategy is as important as your external links strategy. I can hear you thinking ’strategy, shhhhhmategy! this is getting technical, I don’t want to know about this’. That’s fair enough, it is technical.

And while you can put a website up and link it together any way you please, if you want a good search engine ranking, it pays to have your site built by a professional who knows about this stuff. By the way, what you call your pages and the physical directory or folder structure of your website is petty important too!

So if you’ve got a site that has pages named page1.html, page5.html etc, you should start thinking about keywords for your page names! Thats an important strategy too. Your small business marketing strategy must start by getting rid of the brochure mentality. You must start thinking lead generation. Everything starts with lead generation!

About Stephen Tickner
A techno geek with 17 years of professional programming experience who has finally seen the light (literally kidnapped from his damp darkened programming cubicle Matrix styleee) and is now a marketing wizard.

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Small Business Marketing Tips

Latest Small Business Marketing Ideas Auctions

Hey, check out these auctions:
Marketing Ideas for the Small Business P.W. Sterrett/ P

US $27.31
End Date: Thursday Feb-16-2012 18:14:58 PST
Buy It Now for only: US $27.31
Buy it now | Add to watch list

Cool, arent they?

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