September 29, 2010
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Posted by Brian
- ISBN13: 9780470438992
- Condition: New
- Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
Praise for Professional Services Marketing “This book is that rare thing: simultaneously wise, practical, readily accessible, and data-driven. A necessary addition to your reading.”
—David Maister, author of Managing the Professional Service Firm “Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive…BRAVO!”
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(out of 19 reviews)
List Price: $ 29.95
Price: $ 16.79
Adventure Marketing AVM83008 Bluebird Tissue Box
The Ultimate Web Marketing Guide NEW by Michael Miller
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5 Comments
September 29, 2010
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Posted by Brian
With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work–without wasting a fortune on trial and error? Get this book, that’s how! Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasn
Rating: 
(out of 32 reviews)
List Price: $ 19.99
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Marketing is now being asked to be measurably accountable for not only the top-line of their income statement, but also for the bottom-line as well. They’re being asked to account for the total marketing program in addition to its component product programs, its advertising, sales promotion, sales and distribution, and pricing programs. This is the first book that addresses the clamor and demand from marketing’s many stakeholders to be accountable for its strategies and activities.
Rating: (out of 5 reviews)
List Price: $ 45.00
Price: $ 28.63
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Categories: Small Business Marketing Books
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10 Comments
September 29, 2010
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Posted by Brian
Praise for Data-Driven Marketing “To paraphrase the old adage: ‘Half of marketing dollars are effective, we just don’t know which half!’ This book changes the marketing game so you’ll really know what’s working and what’s not. The 15 metrics, along with the case examples, are an authoritative toolkit for making better decisions to create new markets, drive revenue, increase customer satisfaction, and improve profitability.”
—John M. Boushy, former CEO, Ameristar Casinos, Inc.
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(out of 8 reviews)
List Price: $ 29.95
Price: $ 16.86
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5 Comments
September 29, 2010
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Posted by Brian
- ISBN13: 9781591843115
- Condition: New
- Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.
Most business owners believe that whet
Rating: (out of 43 reviews)
List Price: $ 25.95
Price: $ 12.94
Segmentation Marketing: New Methods for Capturing Bus..
Aflac marketing lot - Sight Seller, 4 Ducks and 15 can huggies.
Categories: Small Business Marketing Books
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5 Comments
September 29, 2010
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Posted by Brian
- ISBN13: 9781935251736
- Condition: New
- Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you’re using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services.
But social media marketing isn’t like traditional marketing-and treating it that way only leads to frustration. Let Shama Hyder Kab
Rating: (out of 39 reviews)
List Price: $ 16.95
Price: $ 9.21
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Categories: Small Business Marketing Books
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5 Comments
September 28, 2010
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Posted by Brian
Basic Marketing 17e builds on the foundation pillars of previous editions – the four Ps framework, managerial orientation, and strategy planning focus. The Perreault franchise was the pioneer of the “four Ps” in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make the marketing decisions that a manager must make in deciding what customers to focus on and how best to meet their needs.
Over many editions there has been constant change in
Rating: (out of 5 reviews)
Price: $ 100.78
Categories: Small Business Marketing Books
| Tags: Basic, Basic Marketing, Business, Business Strategy, Focus, Foundation Pillars, Franchise, Introductory Marketing, Managerial Orientation, Marketing, Marketing Course, Marketing Decisions, Marketing Strategy, Pioneer, Previous Editions, Small, Small Business Marketing, Strategy
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5 Comments
September 28, 2010
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Posted by Brian
Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Soundview’s summaries have won it acclaim as the definitive selection service for sophisticated business book readers. For the first time ever, Soundview is bringing together summaries of seventeen essential marketing classics in a single volume. The Marketing Gurus includes a new, previously unpublished summary of Crossing the Chasm by
Rating: (out of 6 reviews)
List Price: $ 24.95
Price: $ 10.85
Categories: Small Business Marketing Books
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5 Comments
September 28, 2010
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Posted by Brian
From one of the leading experts in viral and social marketing-market your business effectively to today’s customersFor generations, marketing has been hypocritical. We’ve been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves?UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You’ll stop just pushing out your message and praying that
Rating: (out of 19 reviews)
List Price: $ 24.95
Price: $ 14.95
Adventure Marketing AVM82907 A Frame Goldfinch Birdhouse
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Categories: Small Business Marketing Books
| Tags: Business, Business Strategy, Engaging., Flyers, Generations, Marketing, Marketing Business, Marketing Strategy, Small, Small Business Marketing, Social Marketing, Start, Stop, Strategy, UnMarketing, Viral Marketing
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5 Comments
September 28, 2010
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Posted by Brian
The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts – Tactics, Tools, and Strategies – have been updated to reflect the most current social media trends.
Rating: (out of 21 reviews)
List Price: $ 29.95
Price: $ 18.78
The New Rules of Marketing: How to Use One-to-One Relat
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Categories: Small Business Marketing Books
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5 Comments
September 28, 2010
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Posted by Brian
Price: $ 188.99
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