Small Business Marketing Strategy » Direct http://smallbusinessmarketingstrategy.org Wed, 29 Sep 2010 21:23:23 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy http://smallbusinessmarketingstrategy.org/the-new-direct-marketing-how-to-implement-a-profit-driven-database-marketing-strategy/ http://smallbusinessmarketingstrategy.org/the-new-direct-marketing-how-to-implement-a-profit-driven-database-marketing-strategy/#comments Tue, 18 May 2010 11:37:03 +0000 Brian http://smallbusinessmarketingstrategy.org/the-new-direct-marketing-how-to-implement-a-profit-driven-database-marketing-strategy/

Product Description
Deploy marketing dollars more efficiently In today’s take-no-prisoners direct marketing battleground, the only way to win is to recognize and exploit all of DMAEs interconnecting components. Using cutting-edge research and examples drawn from today’s business pages, The New Direct Marketing, Third Edition, by the award-winning David Shepard Associates, shows you how to sell to increasingly wary and jaded consumers. This exhaustively updated edition introduces you… More >>

The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy

]]> http://smallbusinessmarketingstrategy.org/the-new-direct-marketing-how-to-implement-a-profit-driven-database-marketing-strategy/feed/ 5 The Royal Mail Guide to Direct Mail for Small Businesses http://smallbusinessmarketingstrategy.org/the-royal-mail-guide-to-direct-mail-for-small-businesses/ http://smallbusinessmarketingstrategy.org/the-royal-mail-guide-to-direct-mail-for-small-businesses/#comments Tue, 12 Jan 2010 11:41:24 +0000 Brian http://smallbusinessmarketingstrategy.org/the-royal-mail-guide-to-direct-mail-for-small-businesses/

Product Description
The Royal Mail Guide to Direct Mail is a practical DIY manual for all managers. In one handy reference book, it takes the reader through every stage of producing a direct mail campaign.

The Royal Mail Guide to Direct Mail is designed for use by both excecutives planning a campaign for the first time as well as being a useful guide for those with more experience. Packed with helpful tips and practical advice, this will be an
indispensable guide for … More >>

The Royal Mail Guide to Direct Mail for Small Businesses

]]> http://smallbusinessmarketingstrategy.org/the-royal-mail-guide-to-direct-mail-for-small-businesses/feed/ 0 Business-to-Business Internet Marketing: Seven Proven Strategies for Increasing Profits through Internet Direct Marketing http://smallbusinessmarketingstrategy.org/business-to-business-internet-marketing-seven-proven-strategies-for-increasing-profits-through-internet-direct-marketing/ http://smallbusinessmarketingstrategy.org/business-to-business-internet-marketing-seven-proven-strategies-for-increasing-profits-through-internet-direct-marketing/#comments Thu, 17 Dec 2009 11:33:04 +0000 Brian http://smallbusinessmarketingstrategy.org/business-to-business-internet-marketing-seven-proven-strategies-for-increasing-profits-through-internet-direct-marketing/

Product Description
Updated with cutting-edge online examples and the latest success stories, this accessible handbook will enable any company to profit from business-to-business techniques. Practical yet visionary, this resource provides a blueprint for success by explaining seven proven strategies for increasing profits by direct marketing. Chapters include website references, internet-use statistics, and other developments such as CRM, search-engine optimization, blogging, wikis, p… More >>

Business-to-Business Internet Marketing: Seven Proven Strategies for Increasing Profits through Internet Direct Marketing

]]> http://smallbusinessmarketingstrategy.org/business-to-business-internet-marketing-seven-proven-strategies-for-increasing-profits-through-internet-direct-marketing/feed/ 0