Small Business Marketing Strategy

The Marketing Gurus: Lessons from the Best Marketing Books of All Time

Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Soundview’s summaries have won it acclaim as the definitive selection service for sophisticated business book readers. For the first time ever, Soundview is bringing together summaries of seventeen essential marketing classics in a single volume. The Marketing Gurus includes a new, previously unpublished summary of Crossing the Chasm by

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Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing

• ISBN13: 9781599181943
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today’s ultimate

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What No One Ever Tells You about Starting Your Own Business: Real-Life Start-Up Advice from 101 Successful Entrepreneurs

Starting a business involves inevitable ups and downs, for first-time as well as experienced entrepreneurs. This updated, expanded edition by Jan Norman, one of the nation’s foremost small business authorities, guides readers through every stage of business start-up, from planning to marketing. What No One Ever Tells You about Starting Your Own Business is designed for people who are launching a business, whether they be first-time entrepreneurs or people who have been tripped up by the sta

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Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

• ISBN13: 9780618785919
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including

* strategies fo

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Product Description
Bigwig Briefs: Small Business Marketing Advisor includes knowledge excerpts from the Chief Marketing Officers from companies such as General Electric, Coke, Best Buy, American Express, Federal Express, Yahoo! and Verizon on ways to use proven and inexpensive big business marketing strategies for your small business. These highly acclaimed marketing executives explain the secrets behind making the most of your marketing for your small business in a very easy to under… More >>

Bigwig Briefs: Small Business Marketing Advisor – Chief Marketing Officers from Coke, GE, Best Buy & More on How Small Businesses Can Market Like Big Businesses

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