Small Business Marketing Strategy

The Marketing Gurus: Lessons from the Best Marketing Books of All Time

Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Soundview’s summaries have won it acclaim as the definitive selection service for sophisticated business book readers. For the first time ever, Soundview is bringing together summaries of seventeen essential marketing classics in a single volume. The Marketing Gurus includes a new, previously unpublished summary of Crossing the Chasm by

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The Guru’s How To Earn Extra Money, Marketing and Success Principles for Small Business Software Web Biz 3 CD Course

The Guru’s How To Earn Extra Money, Marketing and Success Principles for Small Business Software Web Biz 3 CD Course

• ISBN13: 9780470242049
• Condition: USED – VERY GOOD
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Product Description
Suppose you could sit down with 25 of the most successful online marketing pros in the business and just talk shop. Suppose that included PR people, copywriters, direct marketing gurus, consultants. Suppose you could get input from the creative cubicle-dwellers as well as executives managing multimillion-dollar marketing firms. You could learn proven skills and techniques that would revolutionize your marketing efforts. That discussion is packaged in these pages. Wh… More >>

Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus